How App Localization Works
1. Tech Platform
Depending on whether you are using Android, iPhone or Windows phones, the approach toward translation would vary. The first step for us is to understand what platform you are using for your app so that we are able to extract the necessary strings for localization.
2. End Users
We spend time to understand your app, use it as your end user would before we localize any content. This is to develop an understanding of how the user experience should be. This allows us to localize the app better.
3. Content Pipeline
We set up a pipeline for CI/CD of localization content straight to your code repository on GitHub, GitLab or anywhere else that you are hosting your code.
4. Localization
In this step, we lean on our experienced team of language experts and project managers to ensure that the localization of your content in multiple languages is seamless. We pay extra attention to gender, tone and context of our language in this process to avoid delays and costly mistakes down the road.
5. QA & Testing
Once the app localization process is over, our QA specialists go over the localized version of your app to identify whether the translations have been done correctly and if they are used as intended for a proper user experience.
6. Keyword Optimization
We help you localize the keywords for your app on Apple Store and Google Play Store so that your app is easier to discover by other users in their native language. This process includes localization of app description, keywords, screenshots explaining how the app works. This helps in improving your ranking on the app store, thereby driving traffic to your app.
Come, Say Hello!
If you are interested in starting your new website localization project with us or are simply interested in a free quote, please reach out to us below.
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